Store Communications/Point of Sale Material Coordinator

🗏Job Type

Full Time

Remuneration: R26000 - R28000 per month negotiable Market related
Location: Cape Town
Education level: Degree
Job level: Junior/Mid
Own transport required: Yes
Job policy: Employment Equity position
Type: Permanent
Company: Clicks Group Limited

Job description
Overview

To drive the implementation of Clicks POS marketing elements as well as to develop promotional material for all promotional marketing executions into stores and ensure these are communicated and implemented in order to maximise sales within the prescribed POS budget.

Key responsibilities

Prepare monthly merchandise manual
Understand the merchandising strategy and operating plans and implement into the stores
Review the yearly in-store planner
Work with buying, merchandise planning, space planning and Operations teams and ensure all upcoming launches and supplier initiatives are inserted in the manual
Compile monthly merchandise manual
Brief BTB to ensure look and feel supports the brand and a visual application of POS is depicted in the manual
Copy write and copy check the text before authorising print run
Implementation and process
Liaise with printing to ensure manuals are printed by the deadline
Ensure distribution to stores by deadline
Ensure manual is posted on intranet and Clicks website simultaneously
Ensure buying, merchandise planning, space planning and operations teams receive copies
Develop an annual schedule to visit stores, notify stores in advance and conduct visit to review implementation and impact
Report monthly on stores visits with emphasis on areas for improvements
Be aware of any possible ways to leverage the manual to maximise sales and make recommendations
Implement approved recommendations
Communication to stores
Own and drive all marketing communication to stores and manage feedback/queries from stores
Manage the relationships with external promotional companies, authorise their activities and advise stores
Compile and communicate advert sheets, update changes and ensure stores have correct documents and information at all times
Drive collaboration (communication, compliance and execution) between marketing and operational team to ensure consistency with regards to instore execution
Own all POS displays
Conduct on-going review of POS elements for promotions and categories, make recommendations for enhancements and implement as approved.
Quantify all POS elements e.g. ticketing, Sensomatics, wobblers, etc.
Brief BTB to produce POS material (elements with quantities)
Ensure stores have detailed instructions regarding how to display
Formally review permanent POS annually, make recommendations for enhancements in line with store design and implement as approved
New store openings and revamps
Develop a promotional plan for new store openings and revamps
Negotiate with suppliers for opening giveaways and ensure these are delivered
Manage the POS budget
Report post each new store opening or revamp with focus on improvements for next time



Requirements
Required knowledge and skills
Knowledge of the business encompassing products, markets and competitors
Understanding of customer responses to marketing materials
Knowledge of Store marketing displays
In-depth working knowledge of printed marketing and advertising materials
Strong communication skills
Computer Literacy (Advanced MS Office –Word, Excel, PowerPoint
Qualification and experience
National Diploma with marketing or advertising major: desirable
Three to five years’ experience working in marketing and store operations experience
Experience working in instore marketing and advertising traffic environment and or function
Essential competencies
Deciding and initiating action
Working with people
Adhering to principles
Presenting and communicating information


Apply by email
Othene Nelson
ON@clicks.co.za

Job id : , #71559, 16 views,

« Visual Merchandiser-Weylandts Home OutfittersCopy Shop Assistant Required »