PPC Specialist
Job description
Sprout Performance, an exciting media buying agency is looking for a PPC Specialist to drive their agency forward together with a strong and well-established team of specialists.
The role will be based preferably in Cape Town but we also open to applicants based in Johannesburg. We are looking for junior and mid-level specialists who must have hands-on experience of managing performance marketing campaigns with a knowledge of Facebook, Linkedin and Google AdWords key capabilities as well as an understanding of media buying on these platforms. DoubleClick experience is a Bonus!
As a PPC Marketing campaigner, you will be able to:
Manage bidding strategies across accounts and ensure activity spends align with the budget.
Putting together plans to organise campaign actions and goals to deliver the performance, return on investment and other KPIs as per client briefs.
Using your search knowledge to advise account managers of account planning, forecasting of campaigns as well as ensuring roadmaps and plans are kept up to date and tasks are delivered in time.
Your PPC agency background will allow you to effectively manage campaigns
Drive expertise in search β knowledge sharing
Contribute to the development and execution of strategies for your campaigns, including assisting or developing strategic roadmaps, test plans, optimisation and risk/benefit analysis; as well as analyzing results and developing actionable insights.
Identify issues and problems, generate solutions and choose appropriate alternatives.
Assist with or write comprehensive insights for campaign performance with recommendations for improvement or other strategies based on insights.
Utilise business acumen to work closely with the account management teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship.
Learn how to use the DoubleClick platforms (DS, DBM, and DCM) - if you have experience already that is a bonus.
Company Description
Sprout Performance is a South African performance media buying agency run by young, bright, career-driven individuals who excel in their field of expertise. An impressive client list featuring prominent local e-Commerce brands and established Financial Services Institutions together with a progressive approach of transparent performance media buying strategies has made Sprout Performance the local frontrunner in the industry.
In a nutshell: several high-end e-commerce brands are coming on board and Sprout Performance is looking to grow the account management team to service them. We are hiring ambitious individuals who want to shoot the lights out to ensure clients are well looked after.
Requirements
Requirements
Qualification/certifications in marketing, business administration, business science, or computer science
One to two+ yearsβ in digital marketing and or media experience
Good understanding of PPC advertising and performance metrics
Experience in multi-channel work a bonus (Google Adwords, DoubleClick Bid Manager, Facebook and Twitter)
Experience in e-commerce, SEO, PPC, and social media
Good working knowledge of Excel and PowerPoint
Good knowledge of online and mobile business models and internet/consumer technology
Creative, resourceful, detail-oriented, highly organised
Self-driven, comfortable with a fast-paced, always-on, highly ambitious startup
environment
Exceptional communications and interpersonal skills
Technical requirements
Google AdWords certification (Google Search and Display)
DoubleClick Search experience a bonus
DoubleClick Bid Manager or Appnexus experience a bonus
Experience running Twitter PPC and Facebook campaigns
Google Analytics certification
Why work for Sprout?
With enough drive and ambition, you can develop your own career path and chart your own course;
We pioneer the first-world tech in Africa, participate in as many beta tests Google can throw our way and nail many South Africa firsts in web and social advertising;
We know retail e-Commerce in South Africa better than anyone else. We know the benchmarks and our clients love us for it;
We are tech-savvy and embrace change that makes for more efficient outcomes;
Offices based at the Woodstock Exchange in Cape Town and the gorgeous suburbs of Randburg in Joβburg, we are in a really epic part of town
Internet so fast it will make your head spin;
A βTake what you needβ- leave policy;
Catered lunches every Thursday and cake, so much cake!
We offer a Medical Aid Subsidy too!
Discretionary annual bonuses for excellent performance (T&Cs;apply)
Quarterly team building events aka Sproutings! and the list goes onβ¦
Start date: ASAP
If you feel you meet the requirements listed above and would like to make us aware of your interest in joining this very cool business β please send your CV to Angela Lopes, recruitment@sprt.co.za.
Please include your salary expectations and notice period